Tag Archives: media buying and planning

The Five things you need to know about buying, planning and optimising a mobile ad campaign

Posted on April 23, 2012 by

Planning a mobile ad campaign can seem very daunting but is actually very simple so long as you bear in mind some key points.  Here Jide Sobo head of mobile at global media agency MEC gives up some industry wisdom … Continue reading →

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Posted in Advertising, Mobile, Opinion, The Five | Tagged , , , , , | 2 Comments