Tag Archives: analytics

The Five…things marketers need to know about mobile analytics

Posted on May 25, 2011 by

With the rise in mobile apps and content delivered on personal devices, mobile analytics are becoming increasingly important tools for marketers to understand their customer base. With all the buzz around mobilising content, what does the marketer need to know … Continue reading →

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The Five…ways to get value out of visitor level data

Posted on September 10, 2010 by

Marketers and web analysts talk about the huge value of website data, but basically only skim the surface by just looking at the broad patterns of how customers get to their website and what they do once they get there. … Continue reading →

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